Welcome to Eastern Floor Covering

In-home measurements take the pressure off yourself and let our experienced estimaters measure a turn-key job for you! Please contact us for assistance. A measurement typically takes only 15 minutes. We are in and out.

Eastern Floor Covering
Eastern Floor Covering is your one stop carpet shop. From the moment you first enter our showroom to when our installers leave your home your satisfaction is our #1 priority.

Years of Service

Searching for a trusted flooring store in Newport News with a proven track record? Eastern Floor Covering has over 49 years of experience serving homeowners and businesses in Newport News, Virginia, and surrounding communities. Since 1976, we've built a reputation for reliable service, expert flooring advice, and quality installation. With nearly half of Newport News City County companies closing within five years, our longevity shows we're here to stay-before, during, and after the sale.

Friendly Experts in Newport News

Whether you need a new area rugs or carpeting or ceramic/porcelain or countertop/surfaces, our knowledgeable and friendly flooring experts are here to help you find the perfect floor for your lifestyle, home decor, and budget. We will consider the area to be decorated, the type of traffic (Kids? Pets?), lighting, colors, and other factors to create a stunning decor. Come and visit our Newport News showroom at 467 Denbigh Boulevard to see, touch and feel the latest styles!

In Home Estimates

In-home estimates save you the stress of taking exact measurements and pinpointing any problem areas. With in-home estimate services, Eastern Floor Covering's consultants can take the square footage of the room or rooms, provide an accurate, competitive price estimate, and discuss any other pertinent information you may have in regards to your purchase. Schedule a In Home Estimates today! Call Now .

Furniture Showroom

When you're ready to furnish or re-furnish your home with stylish, comfortable furniture, visit Eastern Floor Covering. At our furniture store in Newport News, VA, we've been helping customers create their dream home. Whether you want to update a single room or furnish your entire home, we can help. Our spacious showroom is stocked with quality home furnishings.

Great Selection

Eastern Floor Covering has a wide selection of the highest quality products, including: area rugs, carpeting, ceramic/porcelain, countertop/surfaces, laminate flooring, lvt/lvp, natural stone floors, vinyl/resilient, waterproof flooring, wood flooring, that can put the perfect finishing touch on any room. Conveniently located in Newport News, Eastern Floor Covering has an experienced and knowledgeable staff who will help you through every stage of selecting the right product for your home or office.

Some of the more popular brands we carry are: Oriental Weavers Hospitality, DalTile® Countertops, Tarkett Home Carpet, Marazzi® USA Natural Stone, Roppe Rubber Flooring, Robina Hardwood Floors, among others. Regardless of the brand you choose, Eastern Floor Covering is dedicated to getting the job done right.

High-end flooring is made with greater care, finer materials and/or a greater emphasis on design. Treat your home to a little luxury with our beautiful designer flooring brands, including: NAFCO Luxury Tile, Marazzi® USA Natural Stone, and other fine flooring.

Fast and Easy Financing

Looking for budget-friendly financing for your next home related purchase? It's easy. If you have a large purchase to make, Eastern Floor Covering can assist you in finding financing solutions that can fit it into your budget. We have partnered with trusted financial institutions that can help you plan your purchases and manage your payments. Subject to credit approval. Minimum monthly payments required. See store for details.

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Experience the Difference
Eastern Floor Covering is your one stop carpet shop. From the moment you first enter our showroom to when our installers leave your home your satisfaction is our #1 priority.
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Brands We Carry

Trusted Name, Proven Quality

Our selection of area rugs offers the perfect combination of beauty, maintenance and durability. With hundreds of unique colors and patterns, you are sure to find the perfect look to coordinate with your decor.

We offer a vast selection of carpet consisting of various textures, colors, and styles. With so many options, you are sure to find the right carpet to solidify your home's interior and reflect your personal tastes.

Mohawk Carpet

More than anything, carpet manufacturers like Mohawk have your specific lifestyle in mind. That's why we innovated the softest, most family-friendly and pet-friendly carpets ever. Our carpet stands up to high-traffic wear and resists life's spills and stains like never before. With so many colors and textures to choose from, there's no reason to put off buying new carpet. With Mohawk, you're sure to find carpeting that suits both your lifestyle and your budget.

Queen Carpet

Queen Carpets has been transforming homes for more than thirty years.

Philadelphia™ Commercial Carpet

Philadelphia Carpets is Shaw's oldest and broadest product line. Philadelphia offers a broad selection of carpets designed for today's busy lifestyles that are both beautiful and affordable.

Home Foundations

Home Foundations, marketed to the new home market, includes products especially suited for builders and new homeowners.

Shaw Carpet

Like you, Shaw Floors is passionate about creating beautiful homes founded on innovative design and lasting function. We know that a beautiful room doesn’t happen by accident. Shaw offers more than 25,000 carpet styles and colors. That means your ultimate carpet choices will always reflect your own, unique vision.

Southwind® Carpets

Southwind has maintained a sole focus on producing high quality, affordable broadloom carpeting, providing a complete range of residential and Main Street commercial carpets.

Caress Carpet by Shaw

Caress is backed by Shaw Floors 20-year warranty with stairs included, offering lifetime stain & soil protection, including all pet stains. Caress has been reimagined to offer the best in style and design. All the softness you love...now in your carpet.

Anderson-Tuftex Carpet

We craft products designed with the ideals of our customers in mind and then match them to their perfect home. We sell craftsmanship and timeless design principles. We sell simplicity and quality, purpose, refinement and comfort. We sell natural beauty that doesn’t fade.

Oriental Weavers Hospitality

OW Hospitality is a Bespoke Axminster Carpet Manufacturer within the global Oriental Weavers group.

Our selection of ceramic tile flooring offers the perfect combination of beauty, maintenance and durability. With hundreds of unique colors and patterns, you are sure to find the perfect look to coordinate with your decor.

Daltile® Tile

Daltile is the country's leading manufacturer and distributor of ceramic, porcelain tile & natural stone. Built on a tradition of outstanding design, quality, and service, we set the standard for the entire industry. For over 70 years and counting, we answer the question WHY TILE? with trustworthy tile for floor, wall, and countertop that is proudly made in the USA.

Florida Tile

Florida Tile products are one of the greatest values in the industry. Our reputation is built on providing reasonably priced, design rich products to the tile market. Florida Tile products come directly from the earth. Because of this, we are particularly aware of our responsibility to help preserve the beauty and health of our planet and all its natural resources.

LAUFEN Tile

Laufen offers quality floor, wall and decorative tile throughout the U.S. market. With its expansive ceramic tile offering, Laufen continues to bring together its heritage of beautiful styling with its reputation for quality craftsmanship.

American Olean® Tile

Home is where the heart is, and American Olean is the trusted choice for residential projects. With countless, on-trend design options, the versatility and durability of American Olean tile make it easy to produce stylish, modern designs anywhere in your home.

InterCeramic® USA Tile

Interceramic, a top manufacturer and distributor of ceramic tile and natural stone in North America was founded in 1979 by Oscar Almeida, his family and partners. Today, Oscar’s son, Victor Almeida is the chairman and the Chief Executive Officer operating all Interceramic business in Canada, United States, Mexico, Central America, and China. During the first two years of business, Internacional de Cerámica produced 13 million square feet of ceramic floor tile. Today, we are capable of producing 500 million square feet of ceramic floor and wall tile in our Mexican and U.S. operations.

Marazzi® USA Tile

Marazzi USA plays a key role within the strong global presence of Marazzi Group by decisively meeting the tile needs of the North American market.Manufacture and sourcing of a vast array of products – porcelains, glazed ceramics, glass mosaics, metallics – brings a total tile package that addresses aesthetic and performance requirements of designers, architects and homeowners.

Mohawk Ceramic Tile

Mohawk Ceramic offers a broad array of products in all major product types: floor tile, wall tile, mosaics and decorative tiles.

FXI Carpet Padding

FXI foam floor underlayment and foam carpet padding solutions help lighten our step, by cushioning carpets and support flooring for greater comfort and durability

The basic fibers that are used to manufacture carpets today are Nylon, Polyester, PTT, Polypropylene. Each has unique qualities and strengths. Your choice depends upon the characteristics that are most important to your home.

Our selection of laminate flooring offers the perfect combination of beauty, maintenance and durability. With hundreds of unique colors and patterns, you are sure to find the perfect look to coordinate with your decor.

Tarkett Home Laminate Flooring

Tarkett laminate flooring let you beautify your home with the best of all worlds; choose from the warm, natural look of North American hardwoods or the handcrafted look of ceramics, all with the easy maintenance of a tough finish.

Pergo® Laminate Flooring

Pergo invented laminate floors to add durability and beauty to any room. Tough and hardwearing, they are perfect for playing with the kids, rolling around with the dog, or dancing to a great beat. Our laminate floors are all super durable and ready for whatever life throws at them. In extreme cases where you need some serious extra protection, you might want to consider our Pro floors.

Mannington Charter Collection™

Mannington laminate offers the most realistic wood and tile looks. Our laminate flooring is one of the most durable and environmentally friendly floors you can buy. And Mannington laminate offers all that...and more. Made from over 70% recycled content, using low-VOC inks and adhesives, Mannington laminate is FloorScore certified, ensuring good indoor air quality for your home.

Wilsonart® Laminate Flooring

Wilsonart® Flooring, the exciting new high pressure decorative laminate floor, is available in a wide range of woodgrain plank and stone-look tile formats. It's more practical than wood and more durable than vinyl, providing a great new option for the home or business.

BerryAlloc® Laminate Flooring

The benefits of Alloc Laminate Flooring appear in the form of a long lasting beautiful floor that is easy to clean and maintain with total product durability.

Quick•Step Laminate Flooring

Quick-Step flooring has earned the prestigious FloorScore certification for indoor air quality by passing the most stringent tests in the world. All Quick-Step products are officially FloorScore certified, giving families living on our flooring peace of mind that they are bringing a product into their home that meets strict indoor air quality standards.

Explore why Luxury Vinyl Flooring is the top choice for interior designers. Learn how it balances style, durability, and practicality to enhance any space.

Metroflor LVT/LVP Flooring

Metroflor vinyl floors provide elegant, natural looking, flooring solutions for many types of applications, including airports, hospitals, health care facilities, shopping malls, as well as within a home.

Congoleum® DuraCeramic

New DuraCeramic is warmer to the touch, more comfortable underfoot,

NAFCO Luxury Tile

Tarkett was founded over 130 years ago and is now the largest resilient manufacturer in the world with over 28 production centers in more than 100 countries. In North America, Tarkett owns and operates nine manufacturing units that support a distribution network extending across the United States and Canada. Its comprehensive product lines are renowned in the industry for their high quality, diversity and innovation.

Natural stone has been popular for use on floors for centuries and for very good reason. Stone tile brings the colors and texture of nature to our homes and adds a quality and warmth to a room that's not possible with any other material.

Our selection of vinyl sheet flooring offers the perfect combination of beauty, maintenance and durability. With hundreds of unique colors and patterns, you are sure to find the perfect look to coordinate with your decor.

Congoleum® Vinyl Flooring

For generations Congoleum flooring products have been an important part of America's homes.

Mannington Resilient Vinyl Flooring

Mannington Vinyl Floors prove that vinyl flooring can be both surprisingly fashionable and indisputably durable.

Tarkett Commercial VCT Tile

Azrock Textile VCT boasts a contemporary textile modular visual with the traditional value and durability of vinyl composition tile.

Johnsonite® Commerical Flooring

Discover Johnsonite® Commercial Flooring's innovative solutions for architects, designers, and facility managers. Learn how their sustainable and versatile flooring enhances commercial spaces' aesthetics and functionality.

Shaw Resilient Vinyl Flooring

Resilient Flooring - Exceptionally durable and easy to clean.

Roppe Rubber Flooring

Roppe Corporation has been in the flooring business since 1955. And, even though we’ve grown (we are the world’s largest rubber cove base manufacturer), our philosophy of business has not. It’s simple: We pledge to provide you, our customer, with the best in quality, service, and dependability, all the time, every time. With over 40 years of experience and commitment, we continue to supply the best.

Tarkett Home Carpet

Discover Tarkett Home Carpet, offering durable, stylish, and eco-friendly options for every home. With stain-resistant fibers, sustainable materials, and versatile designs, Tarkett enhances your home's comfort, aesthetics, and long-term value.

Waterproof flooring mimics the look of natural products like wood or stone and provides a wide array of decors that can be installed most anywhere. It rigid core can be installed in traditionally wet areas like baths, kitchens, family, and dining areas.

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Our selection of wood flooring offers the perfect combination of beauty, maintenance and durability. With hundreds of unique colors and patterns, you are sure to find the perfect look to coordinate with your decor.

Hartco® Wood Flooring

Hartco Quality Wood Flooring, among the top flooring brands in the world, has a reputation among commercial designers for design freedom. Hartco's range and flexibility also satisfies a yearning for a highly personal, custom style in the home. Hartco patterns and contrasts help define interiors, from traditional to the avant-garde.

Harris Wood® Floors

There’s nothing like a quality wood floor to add that something extra to the atmosphere, whether it’s for your home, a rustic wood cabin, a yoga studio or a trendy pad in the city. Surely we don’t have to convince you, since you’re visiting our website… Tempting as it may be, let’s not base our decision on aesthetics alone. When you weigh in the environment, health benefits, ease of maintenance, durability and cost, Harris Wood engineered wood floors are one of the best investments you can make.

Shaw Hardwoods Flooring

Shaw Hardwood Flooring offers consumers the timeless tradition of hardwood flooring with a wide variety of species, colors, and sizes. Shaw hardwood flooring brings Beauty and Strength to Any Room. See our Collection of Wood Flooring Stains and Grains.

WECork Flooring

Representing the fifth generation in the cork industry, WE Cork offers the highest level of experience and quality in natural cork flooring, sound control under hardsurface flooring, crack isolation under tile, expansion joints, bulletin board cork, anti-vibration cork, insulation cork, Decoy block cork, and wall covering.

Preverco Hardwood Floors

Combining the richness of natural wood with avant-garde manufacturing, Preverco hardwood floors lend a distinctive and refined touch to any decor.

Mirage Hardwood Floors

Retailers and other industry professionals have rated Mirage 1st for quality 34 times in the last decade.

Mullican® Hardwood Flooring

Since its founding in 1985, Mullican Flooring has dedicated itself to creating the highest-quality hardwood flooring in the world. The company’s founders knew the combination of precision milling, advanced kiln-drying techniques and the most demanding inspectors available would result in products that would be unmatched by its competitors.

Mohawk Hardwood Flooring

Mohawk Hardwood Floors offers handcrafted beauty and exceptional quality by using the finest hardwoods and the exclusive CrystalShield™ finish. Available as Solid Wood Floors or Engineered Wood Floors.