Welcome to Special Effects Flooring

We have been serving the town of Clayton- Johnston County, the surrounding counties and Eastern North Carolina since 1993. Our customers tell us that our knowledge and experience is why they select our company for their flooring needs.

Special Effects Flooring
We offer quality products suitable for every budget whether it is for your home, rental property, business, or new construction. Our company provides friendly professional service and a commitment to customer satisfaction.

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Years of Service


Searching for a trusted flooring store in Clayton with a proven track record? Special Effects Flooring has over 32 years of experience serving homeowners and businesses in Clayton, North Carolina, and surrounding communities. Since 1993, we've built a reputation for reliable service, expert flooring advice, and quality installation. With nearly half of Johnston County companies closing within five years, our longevity shows we're here to stay-before, during, and after the sale.

Friendly Experts in Clayton


Whether you need a new carpeting or ceramic/porcelain or countertop/surfaces, our knowledgeable and friendly flooring experts are here to help you find the perfect floor for your lifestyle, home decor, and budget. We will consider the area to be decorated, the type of traffic (Kids? Pets?), lighting, colors, and other factors to create a stunning decor. Come and visit our Clayton showroom at 541 Guy Road to see, touch and feel the latest styles!

Great Selection


Special Effects Flooring has a wide selection of the highest quality products, including: carpeting, ceramic/porcelain, countertop/surfaces, laminate flooring, lvt/lvp, natural stone floors, vinyl/resilient, waterproof flooring, wood flooring, that can put the perfect finishing touch on any room. Conveniently located in Clayton, Special Effects Flooring has an experienced and knowledgeable staff who will help you through every stage of selecting the right product for your home or office.

Some of the more popular brands we carry are: DalTile® Countertops, Marazzi® USA Natural Stone, Azuvi Ceramic Tile, Mohawk Ceramic Tile, Marazzi® USA Tile , Mohawk Hardwood Flooring, among others. Regardless of the brand you choose, Special Effects Flooring is dedicated to getting the job done right.

High-end flooring is made with greater care, finer materials and/or a greater emphasis on design. Treat your home to a little luxury with our beautiful designer flooring brands, including: Marazzi® USA Natural Stone, and other fine flooring.

Fast and Easy Financing

Looking for budget-friendly financing for your next home related purchase? It's easy. If you have a large purchase to make, Special Effects Flooring can assist you in finding financing solutions that can fit it into your budget. We have partnered with trusted financial institutions that can help you plan your purchases and manage your payments. Subject to credit approval. Minimum monthly payments required. See store for details.

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Experience the Difference
We offer quality products suitable for every budget whether it is for your home, rental property, business, or new construction. Our company provides friendly professional service and a commitment to customer satisfaction.
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Brands We Carry

Trusted Name, Proven Quality



We offer a vast selection of carpet consisting of various textures, colors, and styles. With so many options, you are sure to find the right carpet to solidify your home's interior and reflect your personal tastes.
Shaw Carpet - Clayton NC
Shaw Carpet
Like you, Shaw Floors is passionate about creating beautiful homes founded on innovative design and lasting function. We know that a beautiful room doesn’t happen by accident. Shaw offers more than 25,000 carpet styles and colors. That means your ultimate carpet choices will always reflect your own, unique vision.
Caress Carpet by Shaw - Clayton NC
Caress Carpet by Shaw
Caress is backed by Shaw Floors 20-year warranty with stairs included, offering lifetime stain & soil protection, including all pet stains. Caress has been reimagined to offer the best in style and design. All the softness you love...now in your carpet.



Our selection of ceramic tile flooring offers the perfect combination of beauty, maintenance and durability. With hundreds of unique colors and patterns, you are sure to find the perfect look to coordinate with your decor.
American Olean® Tile - Clayton NC
American Olean® Tile
Home is where the heart is, and American Olean is the trusted choice for residential projects. With countless, on-trend design options, the versatility and durability of American Olean tile make it easy to produce stylish, modern designs anywhere in your home.
InterCeramic® USA Tile - Clayton NC
InterCeramic® USA Tile
Interceramic, a top manufacturer and distributor of ceramic tile and natural stone in North America was founded in 1979 by Oscar Almeida, his family and partners. Today, Oscar’s son, Victor Almeida is the chairman and the Chief Executive Officer operating all Interceramic business in Canada, United States, Mexico, Central America, and China. During the first two years of business, Internacional de Cerámica produced 13 million square feet of ceramic floor tile. Today, we are capable of producing 500 million square feet of ceramic floor and wall tile in our Mexican and U.S. operations.
Marazzi® USA Tile  - Clayton NC
Marazzi® USA Tile
Marazzi USA plays a key role within the strong global presence of Marazzi Group by decisively meeting the tile needs of the North American market.Manufacture and sourcing of a vast array of products – porcelains, glazed ceramics, glass mosaics, metallics – brings a total tile package that addresses aesthetic and performance requirements of designers, architects and homeowners.
Mohawk Ceramic Tile - Clayton NC
Mohawk Ceramic Tile
Mohawk Ceramic offers a broad array of products in all major product types: floor tile, wall tile, mosaics and decorative tiles.
Azuvi Ceramic Tile - Clayton NC
Azuvi Ceramic Tile
AZUVI manufactures around 20.000 m2 through a production process on the highest technological levels. AZUVI´s present production is made up of whiteware, red stoneware unf vitrified ceramic stoneware.






The basic fibers that are used to manufacture carpets today are Nylon, Polyester, PTT, Polypropylene. Each has unique qualities and strengths. Your choice depends upon the characteristics that are most important to your home.



Our selection of laminate flooring offers the perfect combination of beauty, maintenance and durability. With hundreds of unique colors and patterns, you are sure to find the perfect look to coordinate with your decor.
Mohawk RevWood Laminate  - Clayton NC
Mohawk RevWood Laminate
Mohawk Laminate Flooring is designed for today's lifestyles. Beautiful Decorator Patterns; Installs Anywhere in the Home, Extremely Tough - the CrystalShield™ Finish is a rugged performer.



Explore why Luxury Vinyl Flooring is the top choice for interior designers. Learn how it balances style, durability, and practicality to enhance any space.



Natural stone has been popular for use on floors for centuries and for very good reason. Stone tile brings the colors and texture of nature to our homes and adds a quality and warmth to a room that's not possible with any other material.



Waterproof flooring mimics the look of natural products like wood or stone and provides a wide array of decors that can be installed most anywhere. It rigid core can be installed in traditionally wet areas like baths, kitchens, family, and dining areas.



Our selection of wood flooring offers the perfect combination of beauty, maintenance and durability. With hundreds of unique colors and patterns, you are sure to find the perfect look to coordinate with your decor.
Shaw Hardwoods Flooring - Clayton NC
Shaw Hardwoods Flooring
Shaw Hardwood Flooring offers consumers the timeless tradition of hardwood flooring with a wide variety of species, colors, and sizes. Shaw hardwood flooring brings Beauty and Strength to Any Room. See our Collection of Wood Flooring Stains and Grains.
Teragren Bamboo Flooring - Clayton NC
Teragren Bamboo Flooring
Teragren is a U.S.-based manufacturer of fine bamboo flooring, panels, veneer and parquet butcher block.
WECork Flooring - Clayton NC
WECork Flooring
Representing the fifth generation in the cork industry, WE Cork offers the highest level of experience and quality in natural cork flooring, sound control under hardsurface flooring, crack isolation under tile, expansion joints, bulletin board cork, anti-vibration cork, insulation cork, Decoy block cork, and wall covering.
Hartco® Wood Flooring - Clayton NC
Hartco® Wood Flooring
Hartco Quality Wood Flooring, among the top flooring brands in the world, has a reputation among commercial designers for design freedom. Hartco's range and flexibility also satisfies a yearning for a highly personal, custom style in the home. Hartco patterns and contrasts help define interiors, from traditional to the avant-garde.
Mannington Hardwood Flooring - Clayton NC
Mannington Hardwood Flooring
ManningElegance engineered for superior performance. Engineered Hardwood flooring is real hardwood - the word “engineered” just refers to the way in which it’s made. And there are many benefits to choosing an engineered product over a solid product.
LM Hardwood Flooring - Clayton NC
LM Hardwood Flooring
LM Flooring is designed, engineered and crafted for real people with real expectations.
Wellmade Bamboo Floors - Clayton NC
Wellmade Bamboo Floors
Whether its eco-friendly bamboo and cork, or trend-setting exotic and domestic engineered floors, Wellmade® brings you the ultimate collection of species, color options, and surface treatments.
Mohawk Hardwood Flooring - Clayton NC
Mohawk Hardwood Flooring
Mohawk Hardwood Floors offers handcrafted beauty and exceptional quality by using the finest hardwoods and the exclusive CrystalShield™ finish. Available as Solid Wood Floors or Engineered Wood Floors.

Products We Carry

Quality Products, Exceptional Value
  • Bathroom Tile
  • Ceramic Tile
  • Decorative Tile
  • Kitchen Tile
  • Mosaic Tile
  • Mosaic Tile (glass)
  • Mosaic Tile (glazed)
  • Porcelain Tile Flooring
  • Spa / Pool Tile
  • Tile Trims
  • Laminate Flooring
  • Laminate Plank Flooring
  • Cushioned Vinyl Flooring
  • Linoleum Flooring
  • Resilient/Vinyl Flooring
  • Sheet Vinyl Flooring
  • Wall Tile (glazed)
  • Wall Tile (unglazed)
  • Bamboo Flooring
  • Borders/Accents
  • Distressed Wood Flooring
  • Engineered Hardwood Flooring
  • Engineered Plank Flooring
  • Prefinished Solid Plank Flooring
  • Solid Hardwood Flooring
  • Solid Plank Flooring
  • Wood Flooring

Our Reviews

What Our Customers Are Saying About Us
Customer Reviews
Google

3.90 Rating - 20 Reviews
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